Current Website: https://ashleyid.com/
Website Questionnaire
What is the #1 website you've seen that you love most, to model your own website off of?: I like the Kristin Ridler site but with modifications
What type of vibe, feel, aesthetic, mood or look are you looking for with your website?: Visual and informative
Initial Sales Notes
SILVER WEBSITE
UP TO 12 PROJECTS ON YOUR PORTFOLIO PAGE
UP TO 7 PRIMARY PAGES | SUCH AS HOME, PORTFOLIO, SERVICES, ABOUT, PRESS, TESTIMONIALS & CONTACT
3+ WEEK TURNAROUND
Shop - No / Blog - No
Client's Website Goals: High end homes, interior decorator, lots of repeat clients, small business like 2 people, travels with her clients, client focused, doesn't really have a signature style, knows she needs an update and wants to avoid crashes and issues like she has been having with her wordpress site.
What kind of examples would they like to see?: Sites similar to hers, clean and simple
Miscellaneous Items: Matter of fact person, straight to business, really adamant that she is client focused, she said she uses her website mostly just to show clients certain types of projects. Really she just wants a modernized version of what she has.
GENERAL NOTES
What would you like your primary pages to be called?: Home, portfolio, About , contact
How involved do you want to be in the process? Looking to JPW for inspiration
How much help, if any, would you like with the copy on your website?: Would like information on a 3rd party copyrighter
In what part of the US do you live?: Southeast
What general area(s) do you serve?: Continental US but open to travel elsewhere
Logo Information
Should we plan to use the logo from your current website (if you have one)?: Yes
Branding Info
From the list below, describe the aesthetic feel of your brand: Luxury, high-end, sophisticated, Classic, timeless, elegant, very detailed and intricate
Are there any other words you would use to describe your brand aesthetic?: Casual elegance
Are there any colors you would like us to incorporate (as an accent)?: My logo has grey/lavender but it's not necessary unless you think it works
home PAGE
What is the most important thing you want visitors to know when they first visit your website?: The range of styles that I can do
In 5-10 words, what is your unique, industry-dominating focus?: High end, full service, unique to each clients aesthetic
PORTFOLIO PAGE
Layout preference: Grid | Recommended
How many project galleries (per scope)? 12
Should we plan to use the images from your current website (if you have one)?: Yes
#1 Project Name: Estate Home Franklin TN
#2 Project Name: Waterfront home Palm Beach Gardens FL
#3 Project Name: Oceanfront Home Palm Beach FL
Link to images:
Enter additional text here
SERVICES PAGE
#1 Service - with description: Architectural- we are capable of helping guide the process from beginning to end. We will work with your architect to customize all details of your home (tile, marble. hardware, molding selections Etc)
#2 Service - with description: Furniture plans/furniture selection. We will help select all of your home furnishings (furniture, rugs, window treatments etc)
#3 Service - with description: Installation & set up we will move you in and set up your home so you can walk in and live there
ABOUT PAGE
Company | History & Brief Description: Linda Ashley Interior Decoration Inc started in 1996 as a full service luxury boutique firm. We do not advertise and work for the same people and their friends repeatedly
Team Member #1 | Name & Quick Bio: Linda Poletti President (Used to be Ashley) began my career in NYC. Moved to Palm Beach in 1992. Started the firm in 1996
Team Member #2 | Name & Quick Bio: Todd Moburg Design assistant joined our team in 2020
CONTACT PAGE
Intake questions: Client's Full Name, Client's Email address, Client's Project Address, New Construction/Renovation, What services are you interested in?
CTA: I'm not sure yet / I need help choosing
Social Media Links
What is your business Instagram link?: lindaashleyinteriors